• Title:GambleAware released and announced Five - Year strategy, based on prevent gambling harms
  • Created at: 28 April 2021

GambleAware has published its new Organisational Strategy incorporating commissioning, research, communications, and the wider business, guided by the long-term vision of a society safe from gambling harms.

Organisational Strategy includes building capacity among health and community services to respond better to gambling harms; developing awareness and understanding of gambling harms;  increasing access to services and reduce gambling harm inequalities; improving the coherence, accessibility, diversity, and effectiveness of the National Gambling Treatment Service.

GambleAware focuses to investment in preventing gambling harms for the longer term, not  simply on grant making and procurement of service.

The new approach will mean GambleAware can deliver a programme of work that demonstrates leadership in establishing, developing, and maintaining a co-ordinated network of services. It will enable further collaboration and growth of the National Gambling Treatment Service and ensure future service provision consistently delivers high standards of care and good outcomes. 

Collaboration between GambleAware and health and community services is integral to pursuing the vision of a society safe from gambling harms. Effective prevention requires a coherent and coordinated ‘whole system approach’, which acknowledges the many other organisations, networks, and individuals - including those who have lived experience of gambling harms - that already play a key role across the system, or that have the potential to do so in the future. This ‘whole system approach’ is intended to ensure that clear prevention messages, strong referral routes, and solid care pathways are in place for all individuals in need of support.

GambleAware’s strategy lists more than 40 programmes, across research, evaluation, education, and treatment to achieve its vision of a society safe from gambling harm.

Activities include delivering improvements to the National Gambling Treatment Service and collaborating with providers to establish clear treatment pathways. Other programmes are the co-commissioning of place-based hubs; training programmes for faith leaders and debt advisors; new youth education hubs; a targeted women’s prevention campaign; and research programmes to build knowledge of the lived experiences of gambling harms amongst women and minority communities.

These tailored, targeted projects are intended to serve the dual purpose of delivering best-in-class commissioning, whilst also encouraging statutory bodies to follow suit. GambleAware is working toward a future in which the NHS and other statutory bodies take the lead in commissioning prevention and treatment services, whilst continuing to receive support from the voluntary and private sectors.